AVANT IFE System
Some screens from the new system update we are working which is projected to go live in Q2 2025!
Project Type: User experience & interface design
Role: Lead designer
Personalization
In order to increase customer engagement and satisfaction of the inflight entertainment, we want to give customers a reason to authenticate their PNR.
Authenticating unlocks features like keeping your settings and your saved content from flight to flight as well as picking up where you left off on a movie or tv show.
Creating your meal order via the seatback screen as well as engaging in the overall content rating system makes the whole experience more meaningful.
New Browsing Way
As our AVANT content library evolves with exclusive and in-demand partners, the way we showcase everything needed to evolve as well.
Considering the physical motions of scrolling on a seatback seat on a flight as well as looking at streaming services, we came up with the solution to categorize and allow horizontal scrolling.
Optimizing UI Features
There’s always room for improvement no matter how little the change is. That also applies to our AVANT systems.
Whether it’s outlining the box you’re filling in or arranging settings in a way that makes sense or allowing channel surfing without exiting out the window, we observed and listened to the pain points and have improved the UI.